THINK Public Relations ,2nd edition::9781292037844

€43,99
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SKU:
9781292037844
BcType:
Product
publishedBy:
Pearson
language:
EA
ecomProductType:
Vitalsource
publicationDate:
2013-08-29
programPPID:
P200000005739
authors:
Dennis Wilcox , Glen Cameron , Bryan Reber , Jae-Hwa Shin
copyright:
2014
duration:
Lifetime
edition:
2
skuType:
ISBN
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The engaging visual design of THINK Public Relations provides an introduction to the field of public relations in an easy-to-read format. Students are introduced to exciting and innovative public relations campaign examples while learning the theory and core concepts that they will need to succeed in their career. The authors offer a practical approach to the study of public relations and emphasize competition and conflict management.

 

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