Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition ,6th edition::9781292258058

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SKU:
9781292258058
BcType:
Product
programPPID:
P200000003656
copyright:
2018
skuType:
ISBN
duration:
Lifetime
language:
EN
publicationDate:
2018-07-05
authors:
Jay Barney , William Hesterly
edition:
6
ecomProductType:
Vitalsource
publishedBy:
Pearson
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For courses in strategy and strategic management.


Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.

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